UNDER ARMOUR • SPIETH ONE LAUNCH
Live-Action • Editorial • Design • VFX • Color
Fellow teamed up with Under Armour to produce the launch spot of Jordan Spieth’s new golf shoe, Spieth One. Directed by Fellow's Marcelo Petrella, shot near Baltimore at Caves Valley Golf Club. Marcelo spearheaded the design and the team at Fellow handled all aspects of post, from editing and grading to compositing and finishing. The spot launched at the Shibuya Crossing in Tokyo.