THE HANDMAID'S TALE • TRAILER GRAPHICS

Design • Animation

‘It’s Morning Again…’ Reagan’s famous picture perfect mid 80’s view on how America will be under his leadership, was the inspiration for Hulu’s announcement teaser for the 3rd season of The Handmaid’s Tale, except it turns out not to be that harmonious, as the leaders of Gilead are trying to make us believe - their system has weak spots and things will change. Just wait and see! We helped Hulu’s marketing team design and animate the graphics to emphasize the messaging. The teaser went live during the Super Bowl on Hulu’s social channels.