BEYONCE

Fellow's creative director Marcelo Petrella and Ben Conrad from General Population travelled with the tour to create content for the giant rotating monolith plastered with LEDs that looked like it had just landed on stage from a far away galaxy. Fellow's team of animators supported Marcelo on tour and at home. Six weeks of designing, creating, testing, throwing away, designing, creating, testing, throwing away.... a true bonding experience. Would he do it again?

BEYONCE -

BEYONCE -

BEYONCE -
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